
H&M Personal Muse
The smell in short
It smells mostly vanilla and sweet. Peach and almond at the top, jasmine and tuberose in the middle and cacao and vanilla at the base.
- Came out
- 2024
- Lasts
- 3 to 6 hours
- Best in
- winter
Personal Muse notes
Top notes
What you smell first
Heart notes
The main smell
Base notes
What stays on your skin
Smell profile
Main accords
How strong each part of the smell is
Best seasons and time of day
About H&M Personal Muse
H&M is the house behind Personal Muse.
How far it spreads
Its sillage is medium. People near you can smell it. Three or four sprays give a good balance. Carolina Herrera Ch Good Girl and Al Haramain Rawaa spread further.
More from H&M
This house has 32 perfumes on iPerfume. The most popular ones are Makassar Patchouli unisex, Pear - Bursting with juice unisex and Rose Absolute unisex.
Is Personal Muse your kind of scent?
The strongest accord is vanilla (100%), followed by sweet and gourmand. You will probably like it if you enjoy vanilla and sweet smells and notes like jasmine and cacao. Less obvious notes include orris root and tonka bean. Perfume fans rate it 3.77 out of 5.
Day or night?
This is more of an evening scent: it shines at dinners, dates and nights out. Its vanilla side feels cosy and rich after dark. For daytime, Serge Lutens Datura Noir is a lighter match.
Personal Muse price per bottle size
In Europe it costs about €9, depending on the bottle size and the shop. That makes it one of the more affordable picks. It costs less than Carolina Herrera Ch Good Girl and Lattafa Qimmah.
How long it lasts
Expect about 3 to 6 hours on skin, which is about average for a perfume. Carolina Herrera Ch Good Girl and Al Haramain Rawaa last longer, if that matters to you. Base notes like cacao and vanilla are the part that stays longest on the skin.
Personal Muse dupes and alternatives
These perfumes have a close smell: Carolina Herrera Ch Good Girl (6 shared notes), Lattafa Qimmah (6 shared notes), Al Haramain Rawaa (6 shared notes) and Serge Lutens Datura Noir (5 shared notes).




More questions
Is Personal Muse good for summer?
It is better in winter. In hot weather it can feel heavy.
Can men wear Personal Muse?
It is made for women, but anyone who likes the smell can wear it.
When did it come out?
It came out in 2024.








